Exposure Made Easy

This workshop teaches photographers of all levels a simple and effective method to consistently achieve perfect exposure. Learn how to expose to the right without relying on histograms, avoid common underexposure issues, and capture more tonal detail in every shot. This easy-to-master technique will help you create more vibrant, accurate images while boosting your confidence in challenging lighting conditions.

Master Perfect Exposure

November 13, 2024 or January 7, 2025 | Tuition: $109

One 90 minute session online. The session will begin at 8 PM EST. It will be recorded and made available to registered participants for 60 days. Tuition is non-refundable.

Achieving a proper exposure might seem straightforward, but many photographers unknowingly underexpose their images by 1 ½ stops or more. This workshop introduces a better method for exposing to the right—a technique that is simpler and more effective than relying on histograms. By mastering this approach, photographers will avoid both overexposure and underexposure, resulting in more accurate captures and improved shadow detail.

Elevate Your Photos with Consistent, Accurate Exposure

This course is designed for photographers at all levels, from beginners to professionals. If you have a basic understanding of your camera’s controls, you’re ready to benefit from this method. You’ll learn how to expose with 1/3 stop consistency every time, ensuring your images retain all the tonal levels your camera can capture. With this new technique, processing becomes easier, and your photos will be more vibrant and precise, even in challenging lighting conditions.

Register now!

November 13, 2024

November 13, 2024

$109
January 7, 2024

January 7, 2024

$109

Meet Your Instructor

Rich Seiling

Rich Seiling’s passion for capturing light and beauty with photography has led him on a series of  adventures that have shaped his vision and view of the craft. From a stint at The Ansel Adams  Gallery in Yosemite as an assistant curator, to his pioneering work in digital printmaking,  founding of a leading fine art printing studio, and 22 years living in and photographing the  Yosemite region of the Sierra Nevada, Rich has deeply explored the vision and craft of  photography while continuing to express his own vision.  

He learned photography in the darkroom, seeking to make prints with the rich tonal scale  exemplified by the West Coast traditions of photography. But his frustration with color processes  lead him to explore digital photography starting in the early 1990s. 

Combining his darkroom knowledge with digital tools led to a process for making color prints of  museum quality that pushed the process to new heights. His reputation for making vibrant yet  realistic digital prints allowed him to help photographers like Michael Forsberg, Galen Rowell, Jack Dykinga,  Robert Glenn Ketchum, and many others, make the transition to digital fine art printing. With his  team at West Coast Imaging, he has helped produce numerous museum shows, supplied prints  for leading galleries, and done prepress for art books from publishers like Taschen and  Houghton Mifflin.  

His simple yet powerful Photoshop workflow, tested on tens of thousands of prints at WCI, is in  use by many top professionals, and has been taught to countless students across the country  through workshops and lectures. 

Working in both black & white and color, Rich strives to capture the profound beauty of nature  and communicate it through vibrant, and sometimes large, prints. He considers himself a  student of light, discovering its qualities and how it communicates the inherent realities of a  subject, often seeking out fleeting moments of rare light that make the landscape sing its own  voice. 

Driven by the belief that each photographer has a unique story only they can tell, Rich teaches  the art of photography through workshops and articles. His goal is to help students unlock their  potential to tell their own stories by helping them gain control of the craft, expand their vision,  and most of all, to experience the enrichment and joy that photography brings.  

Rich lives just outside Nashville with his wife and creative partner Susan, and his three children.  

You can see more of his photography at richseiling.com and read his blog for photographers at craftingphotographs.com.

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