The Exposure Problem
Are you truly getting the most out of your camera every time you press the shutter? Even with today’s state-of-the-art DSLR, mirrorless, and full-frame cameras, many photographers are leaving image quality on the table. Rich Seiling has found that most photographers, even seasoned professionals, are underexposing their photos by 1.5 stops or more. That underexposure can rob your images of detail, color, and impact—no matter how expensive your gear is.
Avoid Common Exposure Mistakes in Photography
April 7, 2026 | Free
One 2 hour session online. The session will begin at 8 PM EST. It will be recorded and made available to registered participants for 60 days. Tuition is non-refundable.
Get the Most Out of Your Camera
This online lecture will teach you what your camera is really doing when you take a photo, and how your exposure decisions can dramatically improve your results. You’ll come away with practical tips that apply to all photography genres, including wildlife, sports and action, portraits, landscapes, and events.
Avoid Common Lightroom Exposure Traps
Did you know Lightroom can sometimes hide exposure problems? Over- or underexposed photos may appear fine on your monitor, misleading you and causing you to make editing mistakes. In this lecture, Rich will show you how to identify and correct these issues, so your editing workflow starts with a solid foundation.
For all photographers
We think understanding exposure is one of the most important skills a photographer can master. Whether you’re a beginner, intermediate, or professional, this lecture will give you actionable insights that you can use immediately to improve your photos. You’ll discover common exposure mistakes and how to avoid them, understand your camera’s metering and histogram, learn how to make confident exposure decisions in the field, and improve your RAW workflow and post-processing results.
Meet Your Instructor
Rich Seiling
Rich Seiling’s passion for capturing light and beauty with photography has led him on a series of adventures that have shaped his vision and view of the craft. From a stint at The Ansel Adams Gallery in Yosemite as an assistant curator, to his pioneering work in digital printmaking, founding of a leading fine art printing studio, and 22 years living in and photographing the Yosemite region of the Sierra Nevada, Rich has deeply explored the vision and craft of photography while continuing to express his own vision.
He learned photography in the darkroom, seeking to make prints with the rich tonal scale exemplified by the West Coast traditions of photography. But his frustration with color processes lead him to explore digital photography starting in the early 1990s.
Combining his darkroom knowledge with digital tools led to a process for making color prints of museum quality that pushed the process to new heights. His reputation for making vibrant yet realistic digital prints allowed him to help photographers like Michael Forsberg, Galen Rowell, Jack Dykinga, Robert Glenn Ketchum, and many others, make the transition to digital fine art printing. With his team at West Coast Imaging, he has helped produce numerous museum shows, supplied prints for leading galleries, and done prepress for art books from publishers like Taschen and Houghton Mifflin.
His simple yet powerful Photoshop workflow, tested on tens of thousands of prints at WCI, is in use by many top professionals, and has been taught to countless students across the country through workshops and lectures.
Working in both black & white and color, Rich strives to capture the profound beauty of nature and communicate it through vibrant, and sometimes large, prints. He considers himself a student of light, discovering its qualities and how it communicates the inherent realities of a subject, often seeking out fleeting moments of rare light that make the landscape sing its own voice.
Driven by the belief that each photographer has a unique story only they can tell, Rich teaches the art of photography through workshops and articles. His goal is to help students unlock their potential to tell their own stories by helping them gain control of the craft, expand their vision, and most of all, to experience the enrichment and joy that photography brings.
Rich lives just outside Nashville with his wife and creative partner Susan, and his three children.
You can see more of his photography at richseiling.com and read his blog for photographers at craftingphotographs.com.
